Wednesday, March 31, 2010

Dixie Carter Gets Sweet Chin Music

This is embarassing.

The post-Wrestlemania fallout Raw for the WWE scored higher than average ratings this week in its third head to head battle with the fledgling TNA program that moved to Monday nights on March 9th. Raw pulled a 3.68 for the whole show, rounded up to 3.7.

The Monday, March 29th edition of TNA iMPACT scored a 0.62 rating, rounded down to a 0.6.

Ouch. Even Dixie Carter felt the sting on that one. Carter had this to say on her Twitter page.

"Thank goodness he can only retire once...hopefully. Shawn, congrats on an amazing career!"

*canned laughter*

Now, obviously the question is "How well did Shawn Michael's segment do?" HBK's emotional retirement speech that wrapped up Raw scored a 4.1 rating, significantly higher than the rest of the program. Before we all get on the TNA IS FAILING bandwagon because of this, there are several factors to consider that pulled TNA's viewers away from iMPACT and made them change the channel to Raw.

-This was the fallout show from the biggest Pay Per View offering that the WWE has. Shows that occur the night after a PPV always score higher marks. TNA didn't have a PPV event the night before iMPACT.

-The "Heartbreak Kid" Shawn Michaels had one of the most intensely emotional, epic retirement speeches that I can ever remember. Eat your heart out, Flair. Yours didn't even come close.

-The segment in the middle of the program by Triple H who came out to talk about HBK in a very heartfelt manner, only to be hammered in the back of the head by Sheamus was a BRILLIANT move by the WWE. It kept viewers on the channel and at the same time drew some SERIOUS heat for the Celtic Warrior.

All in all, I'm not surprised about the ratings this week. I will be interested to see how TNA fares next Monday when they clock in an hour earlier, a la WCW. This week, TNA didn't stance a snowball's chance in a microwave.

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